Practical ‘How to’ business guidance and advice

Straight-talking tips and advice on a wide range of business and entrepreneurship topics from an experienced expert.

Startup Mind Power: Turbo-charge your venture

Startup Mind Power Startup Mind Power is about understanding your mind and using that knowledge so your business functions at a higher level. By using startup mind power you can achieve meaningful ‘beyond expectation’ results quickly. We all have startup mind power, but most people don’t know how… Read More

Empathetic Patient Selling

Empathetic, patient selling is the way startups should engage customers and prospects during the C19 crisis. In times of uncertainty, people are typically not looking for deals, discounts and best buys. Instead, they are looking for support, help and reassurance. But why is it so important to understand empathetic… Read More

Effective Communications: Make the Complex Simple

For any business, effective communications is all about making the complex simple. Your proud research-backed venture may have a world-beating product, all positioned and priced correctly. But if you are falling into this very common communications trap, the success you believe you deserve will always elude you... Read More

Startup Podcast Journey Update

Latest Update: First 3 Episodes Published When this Survival Startup podcast journey began, I felt like Derek Sivers’ shirtless dancing guy. I was on my own and prepared to lead. But would anyone follow? If you’re not familiar with Derek’s solo dancer, treat yourself to 3+ minutes of presentation brilliance… Read More

Startup Survival Podcast

Drawing on 30+ years’ experience of starting + growing companies, I’ve written and published this Startup Survival Podcast to provide fresh insight, practical ideas and key references for entrepreneurs seeking to navigate any crisis – and ultimately discover and create new opportunities.   Working with LSE on the Startup… Read More

Trust Ladders

Trust ladders are critical aids for anyone wanting to start and/or grow a business. However, in all my experience, only a minority of startups actively take advantage of trust ladders and go onto treat them with appropriate respect. What are these trust ladders and how might they help you… Read More

Overcome Customer Objections

Being able to overcome customer objections is a skill all entrepreneurs should master. Since the job of the entrepreneur is to create change, move things forward and sell new ideas, resistance should be expected. Winning people over though is seldom easy. The process requires patience, an understanding of how people behave plus an appreciation you don't win every-time... Read More