C19 Startup Survival Podcast

Drawing on my 30+ years’ experience of starting + growing companies, this Startup Survival Podcast provides fresh insight, practical ideas and key references for entrepreneurs seeking to navigate the crisis – and ultimately discover and create new opportunities.   Working with LSE Working with LSE Generate within the… Read More

Effective Communications: Make the Complex Simple

For any business, effective communications is all about making the complex simple. Your proud research-backed venture may have a world-beating product, all positioned and priced correctly. But if you are falling into this very common communications trap, the success you believe you deserve will always elude you... Read More

Startup Podcast Journey Update

Latest Update: First 3 Episodes Published When this Survival Startup podcast journey began, I felt like Derek Sivers’ shirtless dancing guy. I was on my own and prepared to lead. But would anyone follow? If you’re not familiar with Derek’s solo dancer, treat yourself to 3+ minutes of presentation brilliance… Read More

Trust Ladders

Trust ladders are critical aids for anyone wanting to start and/or grow a business. However, in all my experience, only a minority of startups actively take advantage of trust ladders and go onto treat them with appropriate respect. What are these trust ladders and how might they help you… Read More

Christmas Thank You

Uncertainty, uncertainty, uncertainty. A year typified by turmoil, trouble and turbulence, nears its end. But with so much upheaval it's easy to lose sight of the good stuff; what holds us, what connects us and what brings us together. So here is our Christmas message to you... Read More

Overcome Customer Objections

Being able to overcome customer objections is a skill all entrepreneurs should master. Since the job of the entrepreneur is to create change, move things forward and sell new ideas, resistance should be expected. Winning people over though is seldom easy. The process requires patience, an understanding of how people behave plus an appreciation you don't win every-time... Read More