Brainpower Waste

Waste: a subject loved by lateral-minded, innovative entrepreneurs THERE is nothing I want more than for good minds to go to waste. I joke not. Brilliant young brains in all aspects of education – especially budding entrepreneurs who could and should be applying themselves to turning brainpower waste into lolly... Read More

London office on a shoestring

Get a London office on a shoestring and discover the entrepreneurial way to work in the capital HAD Abraham Maslow, that genius American psychologist, who died in 1970 survived to witness today's technological wonders, he would have amended his life’s work... Read More

Loving an Elevator

Loving an elevator. Did Dermot's proposal work? Let what happened to my young friend, Dermot, be an object lesson to all who want to learn how to fuse love with business. Now, as Valentine’s Day looms on February 14, this is as good a time as any to tell his story... Read More

Your entrepreneurship awards in a box

What entrepreneurship awards are up for grabs? Remember how a Compendium of Games was always a standard, delightful gift under your Christmas tree? Well, ho, ho, ho, I have a similar offering for you, which should bring fascination throughout 2016 – and perhaps for years to come... Read More

Badvertising

Avoid Badvertising by applying sound principles when creating promotional materials Gathering a committee to discuss and design your ads doesn’t necessarily “make a camel”, as the saying goes. Sometimes it makes a tortoise… Read More

Vulnerability is good

If we are drawn to those in need, surely showing vulnerability is good? You see them strutting their stuff on British and US TV reality shows like 'The Apprentice' and, invariably, you find yourself bridling. They are the aspiring business heroes who haughtily present themselves to their prospective boss with glamour and gloss, slick ‘n’ snappy and wrapped in armadillo-like impermeable confidence... Read More