What are the Best Things in Life?
The Royal Society of the Arts (RSA) recently published a compelling article that carries an important message for entrepreneurs and people running micro businesses.
Covering a wide range of topics find fresh ways to approach and apply your sales and marketing. Posts reference: meetings; pitching; networking; dealing with people; closing; planning and strategy; research; ideas; branding; targeting; pricing; product development; distribution; marketing promotions; export and more.
The Royal Society of the Arts (RSA) recently published a compelling article that carries an important message for entrepreneurs and people running micro businesses.
Stood by the roadside thumbing lifts was an empowering experience. Drivers who stopped validated what I was doing and thus hitchhiking became meaningful, worthwhile and rewarding. Whilst it wasn’t rocket science, I always thought carefully in advance about my appearance as well as how and where I stood. And I looked at the driver as…
In the early nineties I employed a salesman on a short-term 10 week contract. I gave him a sales target of £10k and suggested we meet each Friday to review progress. This was my plan to achieve sales effectively…
“Where ya goin?” The van driver shouted above the noise of the engine. He was leaning over from his seat, pushing the passenger door open with his outstretched hand. Standing on the pavement and with my heavy rucksack held over one shoulder I replied. “Lake District!” The prospect of a lift added eagerness to my…
Building trust in business is everything, but how do you do it? Here’s a starting point. Can you recall a moment where someone you didn’t know well demonstrated real trust – in a risk situation? What happened next? In little time strong bonds may have developed, sometimes at surprising speed. And the relationship changes for…
After 5 long hours stood by the roadside that hot summer’s day back in 1988, I was beginning to doubt my lift chances. Bank Holiday traffic joining the M50 showed no interest in me. Could I get home? Could I even get out of Wales..?
It didn’t take long, about 2 hours in another country and then I found it. With an eye for opportunity the travelling entrepreneur is never far from new ideas…
After several years working very hard on my first venture, an experienced mentor and friend drew me a simple diagram to demonstrate how to run a much more effective company. “It’s all about knowing how to shape your business and getting the direction right” Chris said, taking his pen off the paper and sitting back…