Social Media Business Ethics
Reaching for my camera (rather than my daughter’s foot) as Megan falls from a Chicago skyscraper, suggests an untruth is perhaps at play…
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Start Exporting: Your Practical Guide
Building the SimVenture brand has involved little hitchhiking but much globe-trotting over the last decade. In this time, exporting has become a key revenue stream for our company. Over 35% of all sales are now sourced from overseas. So what’s been learnt and how can you start exporting and build your business? Here are my…
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Common-sense sales & marketing: What works? | Great teaching: Entrepreneurship, enterprise & business | Successes & failures: Invaluable lessons from entrepreneurs
Entrepreneurial Poetry
John Keats, the famous 19th century poet, became part of the Italian family holiday during the summer. His life fascinated and helped me to understand the power of entrepreneurial poetry…
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Common-sense sales & marketing: What works? | Get yourself the job you want... | Great teaching: Entrepreneurship, enterprise & business | SimVenture: Global impact of a business simulation | Successes & failures: Invaluable lessons from entrepreneurs
Entrepreneurship Competition: Flavour of the Umph!
Being 25 years’ self-employed I feel I’ve developed a ‘nose’ for judging whether a business or project might work. The personal journey over the last quarter century has had its mix of success and failure; critical experience informing the senses as to whether something new can progress sufficiently so it bears fruit in the longer-term…
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Common-sense sales & marketing: What works? | Practical 'How to' business guidance and advice | Successes & failures: Invaluable lessons from entrepreneurs | Understand yourself and read behaviour quickly
Successful Phone Sales Calls
People who don’t seek to master the art of making successful phone sales calls are often crap at their job. What’s worse is that many charlatans have received some god-awful training which might as well be called ‘How to shaft the customer’…
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Common-sense sales & marketing: What works? | Practical 'How to' business guidance and advice | Successes & failures: Invaluable lessons from entrepreneurs
How to Maximize Exhibition Opportunities
To promote products and services, many small businesses need to know how to maximize exhibition opportunities. Just like the hitchhiker, you put yourself right in front of passing potential customers, waiting for someone to take interest and stop by…
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Common-sense sales & marketing: What works? | Get yourself the job you want... | Practical 'How to' business guidance and advice | Understand yourself and read behaviour quickly
Become a Better Business Writer
To be a better business writer it’s important to practice and learn from mistakes. Years ago, I co-wrote and published an on-line book. Entitled ‘Dexter Bentley: My first million’ the story follows the entrepreneurial journey of a young man whose academic failures prove to be the catalyst for business success…
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Common-sense sales & marketing: What works? | Successes & failures: Invaluable lessons from entrepreneurs
Making a meal out of dishonest business
Supermarket ‘thoroughbred’ ‘Tesco‘ was guilty of making a meal out of dishonest business during the horsemeat scandal. Matters lurched south in Jan 2013 when the company took out national ads apologising for its home-brand burger containing a reported 30% horsemeat. Then the public had to stomach the notion that consuming a ‘Spaghetti Western‘ didn’t necessarily…
