To promote products and services, many small businesses need to know how to maximize exhibition opportunities. Just like the hitchhiker, you put yourself right in front of passing potential customers, waiting for someone to take interest and stop by…
Revolutionary business ideas that work change the way people think and work. And not so long ago, I witnessed the launch of ground-breaking communication technology that will open up a whole new era of global possibilities for smart phone and tablet apps…
Over the past 2 years, 49 articles connecting hitchhiking and entrepreneurship have been posted on this Blog. Subjects and angles have been wide and varied. But no single post has focused on the unsung heroes of enterprise and entrepreneurship who have helped make my journey possible. Yet, if it had not been for the kindness…
To be a better business writer it’s important to practice and learn from mistakes. Years ago, I co-wrote and published an on-line book. Entitled ‘Dexter Bentley: My first million’ the story follows the entrepreneurial journey of a young man whose academic failures prove to be the catalyst for business success…
Supermarket ‘thoroughbred’ ‘Tesco‘ was guilty of making a meal out of dishonest business during the horsemeat scandal. Matters lurched south in Jan 2013 when the company took out national ads apologising for its home-brand burger containing a reported 30% horsemeat. Then the public had to stomach the notion that consuming a ‘Spaghetti Western‘ didn’t necessarily…
The post ‘Top 10 entrepreneurial websites’ highlights the most popular websites being recommended to start-ups. But looking more deeply at sites and social media sources not making top ten status, it was clear something lacking popularity still has game-changing value. Much like the globally renowned Edinburgh Festival, you must visit its ‘Fringe event’ to unmask the…
To discover the top 10 entrepreneur websites, I polled the views of over 500 people involved with the industry. All respondents worked in an advisory/business support capacity in academia, and/or the public/private sectors. Some people ran their own businesses. To keep things simple, I asked the single question: “What websites do you recommend entrepreneurs use..?”
Meeting the world’s greatest entrepreneur started with a cold call. “I’m sorry but Nick rarely gives interviews” I was informed. The PA on the other end of the line was pleasant but firm. “But please give me your details. Someone in PR will get back to you.” Two days later the phone rang. To my…